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  • INNOVATION

    6 Mar 2026

    Can a Potato Giant Fix British Farming's Biggest Problem?

  • TECHNOLOGY

    4 Mar 2026

    The Sky’s the Limit for Verifying Carbon Credits

  • INSIGHTS

    2 Mar 2026

    When Soil Stewardship Meets the Bottom Line

  • INNOVATION

    25 Feb 2026

    Trust, Tech, and Dirt: Inside the New Carbon Market Boom

McDonald’s Pledges $200mn for US Beef Supply

Large McDonald’s golden arches sign near roadside restaurant

PARTNERSHIPS

24 Feb 2026

Fast-food chain backs regenerative grazing to steady supply and restore up to 4mn acres of grassland

Rows of young crops growing in a sunlit field with irrigation between planting lines.

RESEARCH

21 Nov 2025

Soil Science Sparks a Regenerative Rush

Nevada research drives major food companies to adopt region tuned regenerative practices

Aerial view of farmland with colorful crop rows arranged in grid patterns

INNOVATION

19 Nov 2025

The Midwest Tests a New Path to Regenerative Farming

A bold Midwest finance model aims to speed regenerative farming adoption and reshape US agriculture

Cattle grazing on green pasture promoting regenerative farming practices

INVESTMENT

17 Nov 2025

McDonalds Sparks a Regenerative Grazing Revolution

A $200M McDonalds initiative drives large scale regenerative grazing and boosts resilience across the US beef supply chain

Robotic arm scanning crops with AI sensors in a modern agricultural field

TECHNOLOGY

12 Nov 2025

AI Soil Tools Stir a New Race for Carbon Farming

AI driven soil tracking speeds credible carbon credits as US regenerative farming slowly expands

From Burgers to Biodiversity: McDonald’s Grassland Push

INSIGHTS

10 Nov 2025

From Burgers to Biodiversity: McDonald’s Grassland Push

McDonald’s pledges over $200M to regenerative ranching, targeting 4M acres across 38 U.S. states

USGS logo centered on a black background representing scientific innovation.

INNOVATION

7 Aug 2025

New Sensor Promises Faster, Cheaper Crop Tracking

New ACS-214 sensor enables fast, low-cost cover crop tracking, advancing large-scale adoption of regenerative practices across the US.

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